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National Bank of New Zealand
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The National Bank of New Zealand (NBNZ) is one of New Zealand's largest banks. Throughout much of its history, the National Bank has provided banking services to mainly rural, personal, and small business customers. Its owner is ANZ National Bank Limited, the New Zealand subsidiary of Australia and New Zealand Banking Group. ANZ purchased it in 2003 from Lloyds TSB who, earlier as Lloyds Bank, had been sole owner since 1966.
History
The National Bank's distinctive Black Horse logo dates back to 1677 London when Humphrey Stockes adopted it as sign for his shop. Stokes was a goldsmith and 'keeper of the running cashes', an early term for banker. When Lloyds Bank took over the site in 1884 it retained the horse as its symbol. The Black Horse became the symbol of the National Bank of New Zealand in 1978 when the bank transferred its Head Office from London to New Zealand. When ANZ bought NBNZ, it also bought the right to continue to use the Black Horse logo for seven years.
Advertising and sponsorship
The National Bank sponsors the National Bank of New Zealand Netball Cup. Its television advertisements have used the music of Vivaldi's The Four Seasons and feature an unbridled black horse. It has also sponsored the New Zealand International cricket team in test series against teams such as Australia.
External links
Sources
- [1], Proposal Application by ANZ Banking Group (New Zealand) Limited